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Contact

Sales

Laura Bosneag

Sales Manager
Tel.: +40 746 036 503

lbosneag@admiralromania.ro

Technical Support

Daniel Ionita

Technical Director
Tel.: +40 374 159 000

support@admiralromania.ro

Human Resources

Liviu Mocanasu

Human Resources Manager
Tel.: +40 374 159 188

hr@admiralromania.ro

Marketing

Tel.: +40 374 159 000

marketing@admiralromania.ro

Legal Department

Santa Cristescu

Legal Adviser
Tel.: +40 374 159 147

scristescu@admiralromania.ro

Joint Ventures

Cristian Balasa

Business Developer
Tel.: +40 755 013 934

cbalasa@admiralromania.ro

NOVOMATIC Romania

NOVOMATIC Romania, part of the NOVOMATIC Group, one of the world’s leading players in gaming technology, has been operating on the Romanian market since 1990. The company is active across all sectors of the gaming industry, offering innovative solutions for slot machines, sports betting, VLT terminals (video lottery), online gaming, payment processing, maintenance, post-service, and spare parts.

In 2005, the company launched Novo Investment Ro, a division managing the distribution, rental, and maintenance of slot machines nationwide. NOVOMATIC Romania manages over 10,000 gaming devices monthly, supported by two main warehouses that streamline the preparation and delivery processes to seven regional centers: Bucharest, Timișoara, Cluj, Bacău, Brașov, Constanța, and Craiova. These centers provide extensive technical support for both sold and rented equipment across the country.

Thanks to its significant expansion in Romania, the company is recognized as a true national "showroom," setting high standards in gaming technology and service quality. NOVOMATIC Romania continues to dynamically adapt to market demands and the rapid changes within the gaming industry.

As part of the group, NOVOMATIC Romania operates more than 80 gaming halls under the ADMIRAL brand, supported by a vast network of partners and collaborators. In 2015, the company introduced the international sports betting brand "TIP&CASH" to the Romanian market, revolutionizing the local industry with its innovative self-service betting terminals. Starting in 2023, this brand underwent a major rebranding process, becoming ADMIRAL BET, marking a new chapter in the evolution of sports betting for both customers and industry partners.

Since 2020, NOVOMATIC Romania has also taken over the operational management of the ADMIRAL online platform, further strengthening its presence in the digital gaming market and offering a comprehensive user experience.

Internationally, NOVOMATIC is renowned for its expertise in VLT terminal technology, and in Romania, it operates in partnership with the Romanian National Lottery. Additionally, since 2017, NOVOMATIC Romania has been the exclusive national distributor of APEX gaming equipment, further expanding its portfolio of technological solutions in the gaming industry.

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Admiral.ro, launched in 2017, is an entertainment platform that offers access to Online Casino and Sports Betting entertainment to everyone, extending the player experience from land-based venues to online, 24/7 entertainment at home or on the move.

Focused on corporate social responsibility, NOVOMATIC Romania is the first company to introduce the Responsible Gaming CSR concept in Romania. This includes a long-running cooperation with central authorities to fight piracy, illegal gambling and to promote responsible gaming.

In addition NOVOMATIC Romania is as well a founding member of ROMSLOT, the gaming operators’ association.

NOVOMATIC Romania maintains, with the latest technology and know-how of the NOVOMATIC Group, the leading position on the Romanian market and at the same time brings it to an international level of performance and professionalism.